From the pony express to the telephone; through the fax machine to the internet; and from texting to FaceBook……..we now have QR codes.

Most people have seen these funny, maze-type boxes in magazine ads, billboards, on real estate signs, bus stops and entertainment venues but may not have known its importance.  The QR code, or quick response code, was developed in 1994 by a subsidiary of Toyota to help track auto parts in its manufacturing facilities.  QR codes are square patterned, two dimensional grids that can carry lots of data both horizontally and vertically.  QR codes can be read by most smart phones that have a scanning apps and a camera.  Businesses use the codes for consumers to get information, get discounts, or be directed to their web site.

Recently, Avatar Packaging, Inc. put a QR code on their pallet load tags of corrugated products going to their customers.  “The QR code is designed to be similar to our box logo,” said Cody Fairbanks, Mgr., Internet Sales.  “ Some say it looks like an exploding box, but it takes you to our web site when you scan it.  Our goal is to reach out to our customers any way we can…….without being annoying!”

So, get QReative with marketing your business with bar codes before you look like someone who needs a rotary dial on your cell phone.

Avatar Packaging, Inc. is ISO 9001-2008 certified and backs their products with the quality control statement of “Quality First Time – Every Time”.  Do not hesitate to contact Avatar Packaging, Inc. with any of your packaging needs by calling 813-888-9141 or via email at sales@avatarpackaging.com.